Understanding the latest food and drink trends currently

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What are some global trends in the drinks industry? Continue reading to find out.

Led by several exciting trends and international food influences, there are a couple of leading coffee shop drink trends which are dominating the marketplace. With an emphasis on special and functional beverages, there are a number of interesting new combinations which are slowly making their way into international markets. These days, matcha is becoming an increasingly popular alternative to coffee. Acknowledged as a much healthier caffeinated beverage alternative, it is becoming a popular choice and staple menu item across many coffee shops around the globe. Likewise, turmeric lattes have been popularised for their medicinal qualities, including for being anti-inflammatory and helpful for digestion. Lattes, or milk-based drinks and beverages are also rising in popularity with fashionable components and flavours such as pistachio, making their way into popular coffee chains. It has also become more crucial for coffee shops to offer plant-based choices to cater for a broader range of customers. Though trends are constantly altering, it is important for coffeehouse to remain informed and keep up with buyer demands.

The beverages industry is a growing business segment that has seen considerable development over the past few years. Formed by a variety of consumer trends, beverage companies are currently being affected, by a worldwide focus on health and well-being. Functional beverages are an exciting and contemporary development that is gaining traction across international markets. These beverages intend to provide supplemental health benefits beyond standard hydration through the read more inclusion of included active ingredients such as vitamins, minerals and bioactive substances. Examples of these drinks can consist of beverages for energy in addition to prebiotic and probiotic drinks. Other trends that are growing in popularity include ginger shots and kombucha. Those in the beverages industry such as the CEO of the company that owns Kevita, for instance, would agree that this switch towards health focused trends reflects an international health craze that is spreading across a number of markets.

In the current food and drinks industry, there are many new customer trends and lifestyle motions that have been affecting the modern-day market. These days many consumers are ending up being more influenced by conscious drinking and sober curiosity, leading to a surge in demand for low or no alcohol items and beverages. Nowadays many restaurants and bars have been adapting to cater for this by offering mocktails and botanical spirits, with an emphasis on unique and fun drinks. Similarly, there has also been a lot of focus on sustainability within the alcohol industry. The partner of the activist fund that has stakes in Pernod Ricard, for example, would understand that customers are significantly looking for locally sourced products. Likewise, the CEO of the parent company of Fuze Beverage would likely acknowledge the demand for sustainable and health-conscious practices in the drinks sector.

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